Thomas Cook India & SOTC Travel launch attractive Cruise Holidays – across segments
Mumbai, 30 August, 2022: With cruise holidays witnessing an unprecedented surge in demand, Indians across segments are displaying an increased appetite for cruises. To capitalise on this significant opportunity, Thomas Cook (India) Limited - India’s
Mumbai, 30 August, 2022: With cruise holidays witnessing an unprecedented surge in demand, Indians across segments are displaying an increased appetite for cruises. To capitalise on this significant opportunity, Thomas Cook (India) Limited – India’s leading omnichannel travel services company and its Group Company, SOTC Travel, have launched an extensive range of Cruise Holidays across International and Domestic destinations, The Companies intend to tap into the leisure market, special occasions, B-leisure, MICE and weddings.
Starting early to coincide with travel re-start, post pandemic, Thomas Cook & SOTC were quick to seize on the domestic cruise potential. The Companies have emerged as top sellers of India cruises (Cordelia), with over 4000 customers booked in this short span. With rapid easing of international health protocols/restrictions, the Companies’ data reflects a significant 35-40% month-on-month uptick for cruise holidays; key demand drivers being families: 41%; young professionals/millennials: 29%; couples/honeymooners: 24%. Thomas Cook and SOTC’s new Cruise Holidays aims to maximise on this strong and growing potential – with its seacations, river cruises and sustainable blue tourism programs.
Cruises represent a unique value proposition: an all-inclusive holiday without the hassle of multiple check-in/check-out and transfers. A cruise is packed with exciting on-board entertainment/activities like broadway shows, stand-up comedy, casino/ night clubs; dedicated play area for children; diversity of gastronomical experiences, indoor and outdoor games, adventure activities like rock climbing, zip lining and water sports; variety of shopping experiences too. Additionally, on-shore excursions enable travellers to avail of destination sightseeing at various ports of call.
In addition to Cordelia Cruises in India waters, Thomas Cook & SOTC offer a range of short haul cruises: Singapore roundtrip via Malaysia on Genting Dream Cruises and Royal Caribbean Cruises; also Arabia and Dubai voyage covering Dubai-Oman-Abu Dhabi-Qatar on Azamara Quest and Middle East Costa Cruises sailings covering Dubai-Abu Dhabi-Muscat-Bahrain. European cruises continue to be in high demand and the Cruise Holiday portfolio offers Mediterranean cruises like Norwegian Cruise Line, Viking Ocean Cruises, Princess and Azamara covering Spain-France-Italy; an intensive voyage from Greece covering ports in Turkiye on the Azamara Pursuit; Scandinavian sailings of Norwegian Fjords and Cunard; also Celebrity Cruises to the exotic Canary and Azores islands. USA is featured extensively via Hawaii and Alaskan sailings of Royal Caribbean Cruises, the Carnival Cruises and the family favourite – Disney Cruise Line. Additionally, Antarctica’s ice-breaker luxury cruise sailings on Ponant creates an exceptional polar expedition experience. Besides sea/ocean cruises, luxury river cruising like Avalon Waterways, Uniworld River Cruises and Viking Cruises are now witnessing noteworthy demand.
Indians are quintessential value seekers and hence to accelerate cruise bookings, the Companies have announced a range of special deals like Buy One Get One Free and Early Bird Discounts on certain cruises. Select cruise lines are also offering special benefits such as discounted prices and free travel for children under 18 years of age.
Additionally, leveraging the Companies’ technology first approach, Thomas Cook and SOTC offer customers the option to select their preferred travel dates and book Cruise holidays through their websites on real time availability basis – this includes cabins, offers, etc.
“Cruise holidays offer the perfect combination of entertainment and relaxation, be it for multi-generational families, young professionals/millennials and couples. What is noteworthy is that Indians are opting for sea-cations to celebrate a special occasion or a milestone – be it a cruise to nowhere for 2 nights to a luxurious sailing of 30 days! We are seeing growing preference for higher categories like ocean-view cabins and suites, reflecting clear appetite for higher spend. Our extensive portfolio of Cruise Holidays offers a delightful array of cruise experiences from favourites to new and exotic locales. And to accelerate demand, we have launched a range of unbeatable offers like Buy One-Get One Free and early bird specials on select cruise lines.”Mr. Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited
“Cruise Holidays offer the perfect opportunity to our customers to have a diversity of fascinating experiences onboard a luxurious floating hotel. Our customers look forward to having a memorable journey by indulging themselves on the cruise with out-of-the-world gastronomic experiences, rejuvenating wellness and spa options, duty-free shopping, entertainment and adventure activities for all age groups.
To inspire our customers across segments, we have announced a range of special deals that are sure to give them the best value for money on their cruise holiday. Additionally, cruises are payable in Indian Rupees making it an added advantage for our customers.”Mr. Daniel D’Souza, President & Country Head – Holidays, SOTC Travel,
About Thomas Cook (India) Limited:
Set up in 1881, Thomas Cook India) Limited. (TCIL) is the leading omnichannel travel company in the country offering a broad spectrum of services including Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Value Added Services and Visa Services. It operates leading B2C and B2B brands including Thomas Cook, SOTC, TCI, SITA, Asian Trails, Allied TPro, Australian Tours Management, Desert Adventures, Luxe Asia, Travel Circle International Limited (TCI 勝景), Sterling Holiday Resorts Limited, Distant Frontiers, TC Tours, Digiphoto Entertainment Imaging (DEI), Go Vacation, Private Safaris East & South Africa
As one of the largest travel service provider networks headquartered in the Asia-Pacific region, The Thomas Cook India Group spans 25 countries across 5 continents
TCIL has been felicitated with CNBC-TV18 & ICICI Lombard India Risk Management Award – Travel & Leisure Category 2022 & 2021, The Best Travel Agency – India at TTG Travel Awards 2019, The Best Outbound Tour Operator at the Times Travel Awards 2019 & 2018 and Leading Company with Cutting Edge Travel Innovation at the Times Travel Awards 2018, Silver award for Asia’s Best Integrated Report (First Time) category at the Asia Sustainability Reporting Awards 2019, Best Risk Management-Framework & Systems at the India Risk Management Awards 2019; Best Cash Management Solution – India at the Asset Triple A Treasury, Trade, Supply Chain & Risk Management Awards 2018, Best Outbound Tour Operator at the SATTE Awards 2019, Excellence in Domestic Tour Operations at the SATTE Awards 2018, The French Ambassador’s Award for Exemplary Achievements in Visa Issuance 5 years in a row and the Condé Nast Traveller – Readers’ Travel Awards from 2011 to 2019.
CRISIL has reaffirmed the rating on debt programmes and bank facilities of Thomas Cook (India) Limited – ‘CRISIL A+/Negative on the long-term bank facilities of TCIL and CRISIL A1 rating on the short-term bank facilities and short- term debt of the Company.
About SOTC Travel:
SOTC Travel Limited (Formerly SOTC Travel Pvt. Ltd.) is a step-down subsidiary of Fairfax Financial Holdings Group; held through its Indian listed subsidiary, Thomas Cook (India) Limited (TCIL). SOTC India is a leading omnichannel travel and tourism company active across various travel segments including Leisure Travel, Incentive Travel and Business Travel. SOTC was established in 1949. Since then, it has escorted lakhs of travellers across the globe for more than 70 years to various destinations around the world. A new age innovative holidaymaker, SOTC strives to make holidays a priority for every Indian. ‘We are for holidays’ and we want Indians to prioritize their holidays.
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