Thomas Cook India inks a long-term agreement with KrisFlyer – the loyalty programme of Singapore Airlines
Mumbai, November 14, 2022: Thomas Cook (India) Limited - India’s leading omnichannel forex services company has signed a long-term agreement with KrisFlyer - Singapore Airlines (SIA) Group’s loyalty membership program. This makes Thomas Cook India
Mumbai, November 14, 2022: Thomas Cook (India) Limited – India’s leading omnichannel forex services company has signed a long-term agreement with KrisFlyer – Singapore Airlines (SIA) Group’s loyalty membership program. This makes Thomas Cook India the first Foreign Exchange partner on the KrisFlyer platform, giving Thomas Cook valuable first mover advantage. With the rapid revival of travel, the partnership intends to leverage India’s multiple and highly opportune segments of business: leisure, b-leisure and Corporate MICE.
KrisFlyer members will earn 15 KrisFlyer miles on every purchase of US$100 cash or equivalent value in any other currency; and 30 KrisFlyer miles on loading equivalent forex on card. This offer is valid on a minimum purchase value of US$500/equivalent on retail transactions and available across Thomas Cook India’s omnichannel retail and digital network. Members can redeem miles on their flights including Singapore Airlines, Scoot, Star Alliance member airlines and SIA partner carriers, and on KrisShop – SIA Group’s award-winning e-commerce arm. In addition, miles can also be redeemed on a broad range of shopping and dining experiences, as well as wellness activities, with partners on Kris+ – SIA Group’s rewards and lifestyle mobile app.
Foreign Exchange comprises a key business line for Thomas Cook India, with a dominant market share in the Country. KrisFlyer – Singapore Airline Family’s world class rewards programme, has an extensive membership of over 50 lakhs globally and 3 lakhs in the India region. The partnership offers Thomas Cook India a viable database of active travellers, while giving KrisFlyer members a dual advantage: easy access to India’s leading Foreign Exchange Company, coupled with mileage benefits on every retail forex transaction.
Thomas Cook’s Foreign Exchange empowers its customers with the convenience and flexibility of its unique omnichannel model: simple and quick bookings via its online Forex store, support of its call centre or its closest Forex outlet to interact with a Forex expert. The Company’s Ghar pe Forex commitment of doorstep delivery in 2 hours, serves as a strong reassurance with a smooth, swift and effortless closure.
“At Thomas Cook India, we value strong partnerships and alliances to serve more customers and so, are delighted to partner with KrisFlyer, the premium membership programme of the world’s most awarded airline, Singapore Airlines. This strategic partnership is aimed at benefiting consumers of both brands.Mr. Mahesh Iyer, Executive Director & CEO, Thomas Cook (India) Limited.
KrisFlyer members are rewarded with miles on every retail card and cash forex transaction with Thomas Cook India, which can be redeemed on flights, cabin upgrades, shopping, dining experiences, and more. Thomas Cook India in turn, gets an opportunity to serve KrisFlyer members – some of the most valuable and discerning travellers in the world. As India’s Forex Specialist, Thomas Cook India’s omnichannel model offers seamless Forex services to KrisFlyer members via our extensive retail network of over 100 dedicated foreign exchange branches across 65 Indian cities, 21 counters at leading airports, our call centre and website.”
“KrisFlyer has evolved from an airline loyalty programme to a travel and lifestyle-centric rewards programme that unlocks an entire universe of benefits for our customers. With international travel bouncing back so rapidly, this partnership with a brand that is as renowned and trusted as Thomas Cook, gives our members a new avenue to earn miles, not just when they fly with us. We are very pleased and proud to have collaborated with Thomas Cook in what is surely going to be a very successful partnership.”Mr. Sy Yen Chen, General Manager India, Singapore Airlines,
About Thomas Cook (India) Limited:
Set up in 1881, Thomas Cook India) Limited. (TCIL) is the leading omnichannel travel company in the country offering a broad spectrum of services including Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Value Added Services and Visa Services. It operates leading B2C and B2B brands including Thomas Cook, SOTC, TCI, SITA, Asian Trails, Allied TPro, Australian Tours Management, Desert Adventures, Luxe Asia, Travel Circle International Limited (TCI 勝景), Sterling Holiday Resorts Limited, Distant Frontiers, TC Tours, Digiphoto Entertainment Imaging (DEI), Go Vacation, Private Safaris East & South Africa
As one of the largest travel service provider networks headquartered in the Asia-Pacific region, The Thomas Cook India Group spans 28 countries across 5 continents
TCIL has been felicitated with IAMAI India Digital Awards 2022, CNBC-TV18 & ICICI Lombard India Risk Management Award – Travel & Leisure Category 2022 & 2021, CIO100 Award for digital innovation 2022, ‘Innovation in Omni-experience’ Award at International Data Corporation’s (IDC) Industry Innovation Awards 2021, The Best Travel Agency – India at TTG Travel Awards 2019, The Best Outbound Tour Operator at the Times Travel Awards 2019 & 2018, Silver award for Asia’s Best Integrated Report (First Time) category at the Asia Sustainability Reporting Awards 2019-2021, Best Risk Management-Framework & Systems at the India Risk Management Awards 2019; Best Outbound Tour Operator at the SATTE Awards 2019, The French Ambassador’s Award for Exemplary Achievements in Visa Issuance 5 years in a row and the Condé Nast Traveller – Readers’ Travel Awards from 2011 to 2019.
CRISIL has reaffirmed the rating on debt programmes and bank facilities of Thomas Cook (India) Limited – ‘CRISIL A+/Negative on the long-term bank facilities of TCIL and CRISIL A1 rating on the short-term bank facilities and short- term debt of the Company.
For more information, please visit www.thomascook.in
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