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The hospitality industry’s health and wellness programs

The hospitality industry in the recent past has recognized the importance of implementing health and wellness programs for both employees and guests.  Authored article written by Sagar Chitre- Principal of The Lexicon Institute of Hotel

The hospitality industry in the recent past has recognized the importance of implementing health and wellness programs for both employees and guests. 

Authored article written by Sagar Chitre- Principal of The Lexicon Institute of Hotel Management 

Hotels that cater to the emerging needs of wellness-focused visitors will have a competitive edge in the post-COVID-19 era, as people increasingly prioritize their health and well-being. Despite the challenges brought about by the pandemic, it presents an opportunity for the hospitality industry to reimagine its approach and emerge stronger and more resilient. By providing deeply relaxing and wellness-oriented experiences, hotels can meet the growing demand for a holistic approach to travel.

The hospitality industry in the recent past has recognized the importance of implementing health and wellness programs for both employees and guests. According to research conducted by IMARC group and Statista, The Indian health and wellness market which was 78 billion USD in 2020 is expected to exhibit a growth rate (CAGR) of 5.55% during 2023-2028 and the hospitality industry is best positioned to take this growth further.

The industry is known for its fast-paced and demanding work environment, which can be stressful for employees. As a result, stress-related attrition has become a significant issue in the industry. Employees who experience high levels of stress may become burnt out, which can lead to reduced job satisfaction, decreased productivity, and ultimately, leaving the job. This can have a significant impact on businesses in the hospitality industry, as they may struggle to retain skilled employees and maintain their reputation for providing high-quality service. Implementing health and wellness programs can help address these concerns and provide a more productive and positive work environment, thus improving employee retention rates in the industry.

One popular wellness program for employees is the provision of healthy meals and snacks. Many hospitality businesses now offer on-site cafes and restaurants that offer nutritious options for their employees, reducing the temptation to reach for unhealthy fast food options. Additionally, free access to healthy snacks such as fruit and nuts can help reduce employee stress and boost energy levels.

Another program gaining popularity is yoga and meditation classes. These classes can be offered before or after work or even during lunch breaks, providing employees with an opportunity to relax and recharge. Employees can also receive exercise facilities or memberships to gyms as part of a wellness program.

Stress management is another area of focus for wellness programs in hospitality. Employees in the industry often work long hours and may encounter difficult or stressful situations. Offering stress-management techniques such as mindfulness practices, breathing exercises, or even access to counselling services can help employee’s better cope with the demands of their jobs.

For guests, the industry can enhance their wellness experience by providing a range of services that support good health and well-being. For example, many hotels and resorts offer spa services, fitness facilities, and healthy food options. Others offer outdoor activities such as hiking, cycling and scenic jogging tracks which can provide a much-needed escape from the stresses of everyday life.

Yoga is believed to have originated in India almost 5000 years ago, and the hotel industry in India has always been at the forefront of providing and promoting Yoga as a part of the

wellness offerings at most properties. With the country’s rich history and tradition of yoga, many hotels are incorporating yoga and meditation practices into their wellness programs to provide guests with an authentic experience. These programs offer a range of activities, including yoga classes, ayurvedic treatments, and meditation sessions, designed to help guests relax and recharge during their stay. Some hotels also offer healthy food options and fitness facilities as part of their wellness programs. By offering these services, hotels in India are providing a unique experience that promotes health and well-being, while also showcasing the country’s rich cultural heritage.

The implementation of health and wellness programs in hospitality can also have a positive impact on the environment. For example, many hotels are now using eco-friendly cleaning products, reducing their carbon footprint, and promoting sustainable practices. These practices not only benefit the environment but also contribute to the overall health and well-being of guests and employees.

Health and wellness programs are becoming increasingly important in the hospitality industry. By implementing these programs, businesses can promote a positive work environment, enhance the guest experience, and contribute to a healthier and more sustainable world.

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