Basant Sabu who started his journey with The Fern Hotels & Resorts as General Manager – Business Development in 2015 has been promoted to Associate Vice President -Business  Development at The Fern Hotels & Resorts. Basant comes with more than a decade of experience in Business Development, Strategy, Investments and Finance. Under his tenure, the brand has witnessed exponential growth from1300 rooms in 2015 to 5000+ rooms with 90+ operational hotels & resorts presently. The brand is targeted to reach around INR 800 crores in brand revenue by the end of this financial year. Mr Sabu will continue to lead the business development for The Fern Hotels & Resorts across its multiple brands in India and abroad in its next phase of growth.

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