Noida, 28 February 2024: Al Habtoor Group, Dubai’s leading conglomerate known for its unequalled services in the hospitality, real estate, and automotive sectors, recently participated in SATTE 2024, South Asia’s foremost travel and tourism event. The Group made a noteworthy impact with its exquisitely designed standalone stall, showcasing its array of luxurious hotels including Habtoor Palace Dubai, Hilton Dubai Al Habtoor City, and V Hotel Dubai Curio Collection by Hilton.

At SATTE 2024, held between February 22nd to 24th at the India Expo Mart in Greater Noida, Delhi NCR, Al Habtoor Group’s specially designed stall presented luxury hospitality at every touchpoint. Visitors were invited to feel the immersive ambience and bespoke services that Al Habtoor’s hotels offer, showcasing the Group’s assurance about excellence and innovation in luxury hospitality.

“It was an intriguing experience to be a part of SATTE 2024 – a key platform showcasing the best in global travel and tourism. The event’s theme of ‘Inclusive and Sustainable Tourism’ was in line with our vision to promote sustainable practices within the luxury segment. We are inspired by the noteworthy participation of exhibitors as well as buyers and are confident that our participation will strengthen our footprint in the global hospitality landscape.”
By showcasing its world-class facilities and services, the Group aims to enhance its visibility in the global market, contributing to the growth and dynamism of the luxury tourism industry.

Soufiane El Allam, Complex Commercial Director of Al Habtoor City Hotel Collection at Al Habtoor Group

The event, organized by Informa Markets in India, marked a significant milestone being the largest edition to date and set the stage for the year’s international travel trends with its theme, “Inclusive and Sustainable Tourism.” SATTE 2024 brought together over 1,500 exhibitors and more than 50,000 pre-registered trade attendees, including 1,000 domestic and international buyers, nurturing a stage for global industry networking.

With the backing of the Government of India and in association with the Ministry of Commerce and Industries, SATTE 2024 has helped the revival and promotion of the tourism sector on a global scale, offering unparalleled business opportunities for all stakeholders involved.

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