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Accor appoints Sneh Jha as Director of Marketing & Communications for India and South Asia

Accor is pleased to announce the appointment of Sneh Jha as Director of Marketing & Communications, India & South Asia. Sneh is bringing over 14 years of versatile experience in handling brand marketing, corporate communications,

Accor is pleased to announce the appointment of Sneh Jha as Director of Marketing & Communications, India & South Asia. Sneh is bringing over 14 years of versatile experience in handling brand marketing, corporate communications, and strategy functions for brands across the hospitality, advertising, and technology industries to the role.

As Director of Marketing & Communications, Sneh will be responsible for leading the development and execution of Accor’s communications strategy, planning & implementation of new marketing initiatives, alongside exploring & activating new partnerships and alliances. She will be overseeing the marketing and communications activities for 55 operating hotels, across ten brands including Raffles, Fairmont, Novotel, Pullman, Sofitel, Mercure and ibis.

“We are very excited to welcome Sneh to her new role with Accor. Her deep knowledge in marketing brands across industries and her expertise will help us drive strategic conversations with both our internal and external stakeholders. We are confident that her valuable experience will further strengthen our positioning in the country.”

Puneet Dhawan, Senior VP Operations, India and South Asia

In the past, Sneh has been associated with brands such as PMG Asia, OYO Life and Stanza Living. In her previous role, Sneh oversaw the new marketing initiatives and planning of content and communication as Head of Brand Marketing and Corporate Communications at Blackberry Menswear.

“It is exciting to return to my first love, hospitality. At Accor, I look forward to using my experience to curate strategic initiatives and bring our best to our guests and business partners.” Sneh said about her new role.

Sneh holds a diploma in Business Administration and has completed certifications in Marketing & Strategic Management from IIM Bangalore. In her free time, Sneh is a yoga enthusiast and enjoys reading and travelling. Accor currently operates 55 properties across India and South Asia (keys – 10330), with 25 properties (4925 keys) in the pipeline.

ABOUT ACCOR

Accor is a world leading hospitality group consisting of more than 5,200 properties and 10,000 food and beverage venues throughout 110 countries. The group has one of the industry’s most diverse and fully-integrated hospitality ecosystems encompassing more than 40 luxury, premium, midscale and economy hotel brands, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor’s unmatched position in lifestyle hospitality – one of the fastest growing categories in the industry – is led by Ennismore, a creative hospitality company with a global portfolio of entrepreneurial and founder-built brands with purpose at their heart. Accor boasts an unrivalled portfolio of distinctive brands and approximately 260,000 team members worldwide. 68 million members benefit from the company’s comprehensive loyalty program – ALL – Accor Live Limitless – a daily lifestyle companion that provides access to a wide variety of rewards, services and experiences. Through its Planet 21 – Acting Here, Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the Group is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusivity. Founded in 1967, Accor SA is headquartered in France and publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information visit group.accor.com, or follow Accor on Twitter, Facebook, LinkedIn, and Instagram.

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komal.hospi@gmail.com

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